There are multiple ways to build a lifestyle image for your brand (including a strong social media presence, attending industry events, and a well developed website) but one key strategy that is often forgotten is event hosting. While posting pictures and managing an online presence is great, there is nothing like a good conversation and…
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No one looks more disheveled after Thanksgiving dinner than I do. By the end of the feast, I’m exhausted, amazed, and completely delusional, thanks to all the coma-inducing food. Every year I make an attempt to put together outfits that make me look a little less crazy but of course, I always fail. SO this year I…
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Originating from the East Coast, it’s interesting to see the difference in temperature as the seasons evolve. Of course, Santa Monica is going to be significantly warmer than New York but sometimes I wish I could wake up and not worry about whether I’m going to be too hot or too freakin’ cold. Yesterday…
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